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A New Era in Vegan Dining: Vertical Deli Launches in South Salt Lake
Ian Brandt, a well-known figure in the vegan culinary world, has unveiled his latest venture, Vertical Deli, in South Salt Lake City. With a rich history of pioneering plant-based dining in the area through Sage's Café and Vertical Diner, Brandt aims to make vegan food accessible and enjoyable for everyone. "Feeding people delicious food that’s healthy, good for animals, and benefits the environment is my purpose," he states, emphasizing a mission that transcends just business.
Comfort Food with a Plant-Based Twist
Brandt's latest deli features a diverse menu designed to cater to all palates. Diners can relish sandwiches, salads, and comforting classics like the Vertical Reuben, made with grilled seitan and artisan kraut. The addition of breakfast served all day ensures that there’s something for everyone.
Adapting to a Changing Landscape
The vegan food scene is evolving, as Brandt acknowledges the challenges posed by traditional restaurants offering plant-based options. To stay competitive, Vertical Deli plans to introduce a drive-thru and expand its catering offerings. This proactive approach aims to ensure that delicious vegan options remain within reach of community members.
Investing in the Community
Brandt’s vision focuses on inclusivity and community engagement, as he aims to serve nutritious meals at modest prices. The menu features grab-and-go items that cater to busy lifestyles while still promoting a health-conscious diet. As he remarks, "A deli can be anything," suggesting that the offerings will continuously evolve based on customer feedback and preferences.
Future Prospects and Conclusion
With plans to broaden the menu and possibly include beer and wine, Vertical Deli is set to become a staple in the South Salt Lake dining scene. It stands as a testament to Brandt's commitment to making plant-based dining a mainstream option. For locals and visitors alike, this new establishment is not just about food—it's about fostering a sense of community through conscious eating.
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